About Us

We bring advanced online marketing from the major cities to local businesses right here

OUR MISSION

To find new customers for our local business partners using the best and latest online marketing techniques. We believe that sharing our expertise openly and widely is our path to growth, that all marketing investments should measurably prove their returns, and that small dedicated companies stand to benefit the most from the new media landscape.

OUR VISION

To become the go-to online marketing firm for growing local businesses in the Midwest. We foresee an era with fewer lifetime employees and more entrepreneurs who can connect with the people they serve.

Who is Get Found Madison?

Get Found Madison Founder Eagan Heath

    

Eagan Heath

Founder, SEO, Google AdWords and Analytics Expert

I started Get Found Madison because I saw how even small businesses can grow by embracing modern online marketing techniques and analytics. I believe strongly in entrepreneurship and the good it can do for the world. My goal is to help other entrepreneurs grow and improve their businesses with creativity and logic.

As an INTJ personality type, I read and learn obsessively, and search engine marketing has been a focus of my research for the last three years.  I bring my experience from five years in project management and implementation consulting at Epic to the hundreds of tasks in each SEO campaign. Every item on the checklist gets done and all results are measured, because I can’t operate any other way.

I also love setting up Google AdWords campaigns and tracking analytics. As a certified Google Partner I enjoy squeezing the most out of every penny of ad spend.

I like to play guitar and banjo, read, write, listen to podcasts, and make homebrew.

Sam Kessenich Image

    

Sam Kessenich

SEO and Digital Marketing Analyst

With degrees in Marketing & Economics, I believe every business has a niche and that numbers can speak for themselves. I started down the SEO rabbit hole because I wanted to be able to help local, small businesses stay competitive.

I’m Google AdWords and Analytics certified, and love the challenging and ever-changing environment of SEO and Digital Marketing. I’m continually reading new books, blogs, or watching videos to better myself and to help my clients.

I spend my free time cooking, walking my dog, or trying a new beer, and there’s always music on in the background.

  

Elizabeth Boothby

Marketing Strategist

I love beautiful design, the written word, and the learning alongside the ever-changing landscape of marketing. With an English degree from the University of Wisconsin-Madison, I recently completed the Master’s in Business Administration program from Carroll University.

One of my favorite marketing tools is Facebook; creating engaging content with the right audience is a great way to help clients cut through the marketing noise.

Over the years, I have developed a robust background and a holistic business view from wearing multiple hats which include marketing, account management, sales, merchandising, procurement, and operations. I additionally held a role on the finance team due to my pure enjoyment of analysis, the vast capabilities of Excel, and numbers’ ability to tell some amazing stories.

I enjoy reading, people-watching, shoes, board games, politics, and traveling to tropical locations. My husband, daughter, and I currently live in Waukesha, WI.

Ben Ratkey photo

  

Ben Ratkey

Content Writer and Web Consultant

I find it rewarding to research, write, and edit good web content that’s valuable to readers and businesses alike — from blog posts to website copy to email marketing. I also enjoy honing all of the myriad skills that go into building a successful web presence; there is always something new to learn!

I first delved into SEO when I started my own online freelancing business, and since then I’ve become a part of Get Found Madison. I love web design, SEO, and Internet marketing, and I’m currently pursuing a degree in Computer Science to broaden my skillset further.

I like reading and learning, playing board games, and discovering new experiences and activities.

Blog & Newsletter Writer and Editor

  

Kate Larson

Writer & Editor

I’m a writer and editor who’s obsessed with how language can change people’s minds and behavior. With a background in tiny nonprofits, I’m used to being a communications department of one – so I have experience writing web copy, blog posts, annual reports, email newsletters, case studies, press releases – you name it, I’ve written it on multiple topics with a tight deadline. I’ve also designed communications calendars, blog series, and social media campaigns.

I specialize in crafting key messaging that speaks to a particular audience, and I’ve written for audiences ranging from Fortune 500 CEOs to middle-school science teachers. I love finding and telling stories that surprise people and spur them to learn more.

When I’m not writing, I’m usually exploring Madison on foot or by bicycle, sending postcards to international strangers, buying too many books, or spending time with my wife.


Monona Wisconsin Chamber of Commerce