Category: Local SEO

blogging

What Should a Local Business Blog About?

Your local business should have a blog; it demonstrates expertise, builds trust with potential customers, and helps you rank higher on search engines. Maybe you ...
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AdWords

How to Grow Your Business Through Online Search

Huge thanks to Wegner CPAs for hosting us at their Wake Up With Wegner event at the Sheraton on John Nolan Drive. We spoke on ...
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Local SEO

“Hair Salon Madison WI” SEO Google Page 1 Analysis

What does it take for a hair salon in Madison, WI to appear on the first page of Google? We analyzed the top known local ...
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Local SEO

Search Engine Optimization (SEO) for Local Businesses – Slideshare

Here’s the SlideShare presentation about local SEO we gave on Dec. 14 to SCORE in Madison. Search Engine Optimization SEO for Small Businesses – Why ...
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Bing

Is it still necessary to submit your website to search engines?

It’s worth questioning whether manual search engine submission is still worth doing. Here’s some information that calls into question the need to manually submit your ...
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HTML

SEO on your own website: onsite optimization

Onsite optimization makes a big difference to your SEO because search engines crawl your site and glean keyword information directly from it. Keyword research is ...
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Don't buy Yelp Ads

Business Owners: How to Use Yelp Before Yelp Uses You

UPDATE: Never ever ever buy Yelp ads! ORIGINAL POST: We are constantly amazed at the animosity Yelp inspires among business owners we talk to. They frequently ...
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How to appear on Google

The Phases of Search Engine Optimization for a Local Business

Business owners often ask us what SEO entails. Despite the still-common belief, good SEO doesn’t consist of “manipulating” Google’s algorithm. To the contrary, ranking on ...
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GMB

Link to your Google Local page for reviews

Why ask for Google reviews and how many should I have? Five (UPDATE: Three) is the magic number when it comes to reviews on your ...
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